A high-octane partnership to enhance player retention and engagement
Thursday 13 de April 2023 / 12:00
2 minutos de lectura
(Malta).- Enteractive, a specialist in player engagement for sports betting and iGaming, is pleased to announce a strategic partnership with Fast Track, a leading iGaming CRM provider. The collaboration aims to improve the way operators manage customer relationships and increase player value through the seamless integration of both companies’ advanced technologies.
Fast Track’s CRM platform, known for its AI-driven personalised player experience and real-time lifecycle automation, will work with Enteractive’s (Re)Activation Cloud, a unique platform that enables operators to have personalised one-to-one conversations with their churned or inactive players. This partnership will enable operators to improve player engagement, optimise marketing efforts and promote responsible gaming.
Luis Sangiovanni, Chief Marketing Officer at Fast Track, said: “We are thrilled to partner with Enteractive and integrate our innovative technologies to provide a comprehensive solution for the iGaming industry. This strategic partnership will help operators create personalised experiences for their players, driving loyalty and ultimately increasing player value”.
Andrew Foster, Chief Business Officer at Enteractive, added: “Our collaboration with Fast Track represents a significant step forward in the development of player retention. By integrating our (Re)Activation Cloud with Fast Track’s CRM platform, we can provide operators with an exceptional level of insight and control over their customer relationships, enabling them to build lasting connections with their players whilst ensuring responsible gaming.”
Both Enteractive and Fast Track are committed to helping operators excel in a competitive market by providing innovative solutions that enable them to build strong, loyal customer bases.
Categoría:Gaming
Tags: Enteractive, Fast Track,
País: Malta
Región: EMEA
Event
Peru Gaming Show 2025
18 de June 2025
Facephi presented its digital identity verification solutions for the online gaming sector in Peru at PGS 2025
(Lima, SoloAzar Exclusive).- Facephi is consolidating its position as a strategic partner for responsible online gaming in Peru, presenting advanced identity verification, fraud prevention, and regulatory compliance solutions at PGS 2025, adapted to an increasingly digital and demanding ecosystem. In this interview, Bruno Rafael Rivadeneyra Sánchez, the firm's Identity Solutions Senior Manager, explores how its technology is redefining gaming security standards, with a preventative, seamless, and 100% regional approach.
Friday 18 Jul 2025 / 12:00
From PGS 2025, Win Systems Redoubles its Commitment to Peru: Innovation, Proximity, and Regional Expansion
(Lima, SoloAzar Exclusive).- In a revealing interview, Galy Olazo, Country Manager of Win Systems in Peru, analyzes the company's strategic role in one of the most thriving markets in the region. Its participation in the PGS 2025 trade show not only left its mark with its technological advances, such as the new Gold Club Colors electronic roulette wheels and the WIGOS management system, but also reaffirmed its commitment to the transformation of the sector and its consolidation in Latin America.
Tuesday 15 Jul 2025 / 12:00
Key debate during PGS 2025: Enforcement: Process to ensure compliance (laws, norms, rules)
(Lima, SoloAzar Exclusive).- During the 2025 edition of the Peru Gaming Show, the conference ‘Enforcement: Process to ensure compliance (laws, norms, rules)’ took place, with an international panel of professionals who debated about the current challenges to combat illegal gaming and guarantee the application of the laws in the sector, both in Peru and in the Latam region.
Monday 14 Jul 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.